Tag - Fashion Merchandising

Fashion Merchandising as a Career

Dwijendra Kumar Pic Courtesy: SERA A trained fashion designer is now expected to be multifunctional. S/he should combine her/ his design skills with other managerial functions,such as coordination and merchandising. Though the concept of fashion merchandising is relatively new in India, and took off only in the mid-‘80s, it provides a wide range of job opportunities in...

Making a Career as Fashion Marketer

Dwijendra Kumar A good product designed so painstakingly by a fashion designer needs to  be marketed well so as to reach into the cupboards of a discerning customer and help him/her get suitable return on the  investment. Herein comes the role of fashion marketing. Pic Courtesy - Aman Mathur Fashion House Marketing of any merchandise...

Career in Production Merchadising

Dwijendra Kumar Merchandisers play a crucial role in the growth of a company. Those dealing with garments take orders for their companies, ensure timely delivery of the products and earn revenue for the company. In big companies, we may find many Merchandisers working as a a team and coordinating with different teams responsibile for...