Author - fashioncareers

Indian Textiles and Literature

Dwijendra Kumar Pic Courtesy: Preeti Upreti, Mrs Asia Pacific Queen of Substance, Singapore 2017 Indian literature includes references about weaving and multiple textiles designs, which is a testament to India’s vibrant tradition. The first literary information about Indian textiles is supposedly documented in Rigveda. In Rigveda, references related to techniques used in spinning, weaving as well as...

Fashion Designing as a Career

By Dwijendra Kumar Pic Courtesy: SERA Readymade garment industry in India is estimated worth approx 40 billion dollars. In fact, export of readymade garments constitute approx 40 pc of total exports in textiles which is said to be around 44 billion US dollars. No wonder then, that the readymade garment industry has got tremendous potential not...

Expected India-UK FreeTrade Agreement : A Potential Boon to Indian Fashion Industry

Anugrah Srivastava Amid the excitement associated with Rishi Sunak's name doing the rounds as potential Candidate for PM's post in England, the ongoing talks between the British and Indian delegates on signing Free Trade Agreement has been relegated to background. The deal is expected to be finalized by October this year. The...

Fashion Merchandising as a Career

Dwijendra Kumar Pic Courtesy: SERA A trained fashion designer is now expected to be multifunctional. S/he should combine her/ his design skills with other managerial functions,such as coordination and merchandising. Though the concept of fashion merchandising is relatively new in India, and took off only in the mid-‘80s, it provides a wide range of job opportunities in...

Fashion Sample Coordinators: Job Description

Dwijendra Kumar Pic Courtesy: SERA efore design of a garment is approved, it goes through a cycle of consultations with designers, merchandisers, quality controllers and buyers. Those responsible for coordinating this lengthy and arduous process are called Sample Coordinators and the design, Sample. In fast changing fashion field, buyers or distributors or retailers keep the manufacturers under...

Making a Career in Fashion as Graphic Designer

Dwijendra Kumar The whole world has come closer with advancement in technological sphere.In the business of fashion too,  various IT tools are used prominently. In fact, information technology fosters innovation in business. As our new world is the digitised world, we need more advancement in our marketing of business. IT tools help in creating visually appealing contents for print...

Making a Career in Fashion Forecasting

Dwijendra Kumar Global trade in textile and apparel products is increasing at a phenomenal speed and expected to be worth one trillion dollars in next 5 years. This estimate excludes trade figures of fashion accessories including footwear! In India approximately 4.5 crore people are employed in textiles and apparel industry. If we include number of those...

Making a Career as Fashion Marketer

Dwijendra Kumar A good product designed so painstakingly by a fashion designer needs to  be marketed well so as to reach into the cupboards of a discerning customer and help him/her get suitable return on the  investment. Herein comes the role of fashion marketing. Pic Courtesy - Aman Mathur Fashion House Marketing of any merchandise...